Business Profiles

Balancing Act

Ancillary companies serving marijuana clients and mainstream customers must tread carefully – and take steps to prevent potential snafus by John Rebchook A national sales director for a lighting company transmitted an email blast telling clients she’d be attending a marijuana business conference. One of … [Continue]

A 5-Star Experience

Florida MMJ company concentrates on personalized service, cultivating doctor relationships to stay on top by Bart Schaneman For Florida-based Trulieve, a simple strategy offered a path to initial success: Get there first. After winning a license under the state’s CBD-focused program in 2015, the company … [Continue]

Industry Snapshot: Nutrient and Soil Companies

Data, trends and challenges by John Schroyer It’s no longer enough to simply grow and sell marijuana. As the industry has exploded – in popularity and legality across the nation and the globe – growers and retailers have begun focusing more on quality. That’s where … [Continue]

Crop Storage Strategies

Proper storage is crucial – otherwise cannabis growers risk seeing their harvest go bad and their profits vanish down the drain by Bart Schaneman A poorly stored marijuana crop can destroy your profits before your cannabis ever reaches the market. “You can take four months … [Continue]

Part Art, Part Science

Some edibles makers go the extra mile – using not only culinary but mathematical know-how to ensure accurate dosing of products by Omar Sacirbey Accurate and consistent dosing of edibles is among the biggest challenges facing the cannabis industry. Marijuana businesses can earn a bad … [Continue]

Prime Your Grow From the Get-Go

New Mexico cannabis entrepreneur Erik Briones shares tips for getting your grow off the ground and perfecting it over time by Joseph Peña A critical component to early success is your grow: the team of green thumbs you assemble, the yield and quality of your … [Continue]

Building a Best-Seller

Colorado company used a cannabis leaf shape, sour flavors and distilled oil to create a popular gummy line by Jaimy Lee Americanna scored a coup in 2016: Its Sour Leaf Gummies were among the top-selling recreational edibles in Colorado. Moreover, Boulder-based Americanna accomplished that feat … [Continue]

Industry Snapshot: Vaporizer Companies

Data, trends and challenges by John Schroyer It seems as if vaporizers – in particular, vaporizer pens – are everywhere. That’s thanks mainly to the biggest manufacturing economy in the world – China. “In 2014, I could have named all (vaporizer companies) on both hands, … [Continue]